Break the Trust Threshold: Customer Ratings and Trust Building on eBay Auctions

Authors

Qing Chang, University of Central Florida
Craig Van, University of Central Florida
Seung-hun Han, Information and Communications University

Recommended Citation

Chang, Qing; Van, Craig; and Han, Seung-hun, "Break the Trust Threshold: Customer Ratings and Trust Building on eBay Auctions" (2006). AMCIS 2006 Proceedings. 228.
https://aisel.aisnet.org/amcis2006/228